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Please note

As of 10 August 2023, Meta (Facebook) updated the Facebook and Instagram Shops functionality. This feature is only available to businesses using Checkout with Facebook & Instagram in the U.S. This means that South African merchants are no longer able to use the Shops feature on all ecommerce platforms, however Advertising features are still available. Read more about these changes on our blog.

Expand your business with Instagram Ads

Selling on Instagram with Netcash Shop is easy with our powerful Facebook (Meta) integration. By connecting your Facebook Business account to your Instagram Professional account, you’re able to automatically sync product updates from Netcash Shop to your pages using Meta’s network. Now you can create targeted ad campaigns on Instagram to reach millions of new customers.

View plans & pricing for selling on Facebook & Instagram

See it, like it, shop it

With shoppable product tags, your customers can purchase specific products from your Instagram ads in just a few taps. Each shoppable tag will let them view the product on your website, checkout, and pay securely via your built-in Netcash eCommerce Payment Gateway. You can manage each order directly from your Netcash Shop dashboard, including payments, abandoned cart recovery, and delivery.

Start selling on Instagram today

Manage everything in one place

Selling your products and services across multiple social media platforms can be a challenge. With Netcash Shop, you save time and money by managing it all from one dashboard. Any changes you make to your products or prices are synced automatically to every platform you’ve connected, so you only have to do it once. Plus, all of your orders are now recorded in one place too – no more missed DMs or waiting for manual payments.

Start selling on Instagram

Also available on Netcash Shop

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See for yourself

WENA Wear

“We do the majority of our marketing through Instagram. What’s amazing is that Netcash Shop links directly to our Instagram. This is phenomenal for sales as customers are able to shop easily from multiple platforms.“

 

Why use Netcash Shop?

It’s true – you could sell on each social media platform separately. However, each has its own requirements, payment system, Ts & Cs and customers to manage. With Netcash Shop, you can manage everything from one dashboard and save time and money on multiple setups.

Netcash Shop

Instagram Advertising

Setup

Create your Netcash Shop account and complete registration.

Make sure that your Instagram Professional account is connected to your Facebook Business account.

In the Netcash Shop dashboard, connect your Facebook Business account and proceed to setup Facebook Advertising, and add the Facebook pixel. 

Any changes you make in Netcash Shop sync to all of your connected social media platforms automatically, so that your Instagram and Facebook campaigns remain updated.

Note: You can also connect an existing WordPress, Wix, or other website with Netcash Shop to use these features.

Local support is available via email and phone.

Create a Facebook Business and Instagram Professional account for your business.

Ensure that your Instagram is connected to your Facebook account.

Manually create and upload a catalogue of products to Facebook Commerce Manager, using a CSV/Excel file, other data sources, an API, or integrated pixel on your website (requires a developer). Without a catalogue, you can run page, lead, and post ads only.

Depending on the method chosen, updates to products and pricing may be delayed or require further manual updates each time.

Instagram support is typically only available via email.

Orders & Payments

Secure checkout from Instagram advertising comes standard with your built-in Netcash eCommerce Payment Gateway including multiple payment methods.

Payments go into your secure, private Netcash account.

Connect to local courier partners for automated shipping rates, or set up your own for customers to choose from.

Manage all of your Facebook and Instagram orders, deliveries, and more from one dashboard.

Direct customers to checkout on your website, requiring an active, secure payment gateway.

Or, direct customers to WhatsApp for Business or other manual order & payment collection methods such as direct messaging (which means that immediate payment and order collection is not possible).

Shipping methods are set up manually or via any apps available on the website platform you are using.

Manually manage individual orders from each platform via your website’s order management system, or through messenger apps.

Cost

Instagram advertising features are available on our Free plan and higher. All you need to do is activate the Netcash eCommerce Payment Gateway to start selling.

Includes integration with other social media platforms and marketplaces like Google, Facebook, Pinterest, and Snapchat, from a single dashboard.

Website cost + hosting fees + payment gateway cost + transaction fees, and any developer fees to set up the pixel on your website. 

Time & opportunity cost of manual orders across Instagram & other social platforms when using WhatsApp and other methods is high, and each requires separate set up and integration.

Customer Experience

Easy and secure shopping and checkout.

Customers can browse other items on your website.

Shop from Facebook & Instagram ads and tagged product ads on Instagram.

Secure checkout and browsing is possible with a website platform.

Using WhatsApp or messenger apps creates a slow and potentially unsafe shopping and payment experience for both customer and merchant.

Sign up for Netcash Shop

Netcash Shop

Setup

Create your Netcash Shop account on Venture Plan or higher.

In the Netcash Shop dashboard, connect your Facebook Business and Instagram professional accounts.
Products added will now sync directly to your Facebook page and create Facebook Shop automatically as well as sync to your Instagram account.

Any changes you make in Netcash Shop sync to all of your connected social media platforms automatically.

Note: You can also connect an existing WordPress, Wix, or other website with Netcash Shop to use these features.

Local support is available via email and phone.

Orders & Payments

Secure checkout comes standard with your built-in Netcash eCommerce Payment Gateway, including 6 payment methods.

Payments go into your private Netcash account.

Connect to local courier partners for automated shipping rates, or set up your own for customers to choose from.

Manage all of your Facebook Shop, Instagram & other platform orders, deliveries, and more from one dashboard

Cost

From R299 per month + transaction fees. Includes Netcash Shop and Netcash eCommerce Payment Gateway.

Includes integration with other social media platforms and marketplaces like Pinterest and Amazon.

Customer Experience

Easy and secure shopping.

Can browse other items on your free Instant Site.

Shop from Facebook & Instagram shoppable posts.

Sign up for Netcash Shop

Instagram Shop

Setup

Follow the Facebook Business page and Facebook Shop setup process. You’ll need to add a manual payment method like WhatsApp for Business or a link to a website with secure checkout.

Manually upload & update products, stock & pricing on Facebook. You will need to sync the Facebook catalogue to your Instagram account, and turn on Shopping.

Facebook and Instagram Shop support is available on email only.

Orders & Payments

Checkout on Facebook/Instagram not available in South Africa.

You need to have a website to direct customers to, with a payment gateway.

Or, direct customers to WhatsApp for Business or other manual order and payment collection methods.

Shipping methods are set up manually or via any apps available on a website platform.

Cost

Website cost + hosting fees + payment gateway cost + transaction fees.

Time & opportunity cost of manual orders across Instagram & other social platforms when using WhatsApp and other methods.

Customer Experience

Can only buy one product at a time.

Shop from Instagram shoppable posts and stories.

Sign up for Netcash Shop

FAQ’s

How can I sell on Instagram?

How can I sell on Instagram?

To sell on Instagram, create an Instagram Professional account or convert your personal Instagram into one. Make sure the account is connected to your business contact details and accurately reflects your brand and the products you sell. This is important for Instagram’s internal approval processes. To use Instagram advertising, you’ll need to set up or connect an existing Facebook Business account to your Instagram account. By adding your Facebook Business account to Netcash Shop, both platforms are kept updated when you make changes to your products and pricing, saving you time and making sales easier.

How to sell clothes on Instagram

How to sell clothes on Instagram

To sell clothes and other fashion items on Instagram, you need to have an Instagram Professional account. This account should accurately link to and represent your business, or Instagram may not approve it. You can take orders via direct message (DM) or by using Instagram ads. Instagram ads require you to first set up a Facebook Business account, and connect that to your Instagram account to sync product information between the two platforms. When you connect your Facebook Business account to Netcash Shop, your product data is automatically synced to Facebook and Instagram for you – no extra set up needed.

How to sell on Instagram without a website

How to sell on Instagram without a website

Netcash Shop makes it easy to sell on Instagram without a website. In your Netcash Shop dashboard add the products you want to sell. You can add images, descriptions, videos, and prices and even special offers to each. You can share each product or category’s URL with prospective customers via DM, story links, and even in advertising on Instagram. Customers can then purchase and pay directly in your Netcash Shop, and you can view and manage all of your orders within your dashboard easily. Sign up for Netcash Shop and activate the payment gateway to start selling on Instagram without a website.

How to sell on Instagram DMs (Direct Messages)

How to sell on Instagram DMs (Direct Messages)

With an Instagram Professional account, you can take orders via direct message (DM) on Instagram. Make sure that your profile is updated with your business’s contact details so that customers can easily reach you, and make sure the option to “Message” you is available on your account. With Netcash Shop, any products you create in your dashboard can be shared on any social media platform. Simply add the product, and share the URL with your customer via DM. This means they can purchase and pay in your Netcash Shop, saving you time and guaranteeing secure payment.

How much does it cost to sell on Instagram?

How much does it cost to sell on Instagram?

It’s free to set up an Instagram Professional account and start posting content to showcase your products, but if you want to use some of the e-commerce features on Instagram, such as Instagram advertising, there are costs involved. With Netcash Shop’s Instagram integration via Facebook Business Manager, you only pay for any advertising you choose to do. The only Netcash Shop fee incurred is the transaction fee when customers pay via your secure Netcash eCommerce Payment Gateway, included with your Netcash Shop.